Felicity Jones Branding & Identity
Felicity offers bespoke floristry and styling for weddings, events, photoshoots and anywhere a botanical touch is required. She has a deep appreciation of flowers, and the time and energy required to grow them sustainable influences ever aspect of her work.
Felicity approached us for a brand refresh from ‘Green is the thing’ to ‘Felicity Jones’ and to create a website for her growing following on Instagram. Our aim was to create a minimal and clean logo and website which could best showcase Felicity’s work without the unnecessary bells and whistles. We came up with a simple yet sophisticated font pairing of a beautiful serif and free flowing organic handwritten type.